Marketing Business Case Study

Marketing Business Case Study
adhere to the following order (each step must be its own section with its own heading):
a. Situation Analysis
b. Assumptions
c. Problem Statement
d. Alternatives Generation (minimum of 4)
e. Evaluative Criteria (minimum of 3)
f. Evaluation of Alternatives (relative to the evaluative criteria)
g. Recommendation
h. Implementation
i. Evaluation

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